Can You Upload Excel to Adwords for Ads

With Microsoft Ad Editor, you can edit campaigns offline and and so publish changes at your convenience when you are back online. You lot can manage your accounts in bulk, from the campaign level down to the individual advert level. Another primal feature is the power to import Google Ads directly into Microsoft Advertizement.

Later reading this grooming, you will understand how to:

  • Export campaigns and advertising groups from Microsoft Advertisement Editor.
  • Import campaigns and ad groups to Microsoft Ad Editor from a file.
  • Import Google Ads into Microsoft Advertising.

Exporting Information

When using Microsoft Advertising Editor to export information, yous take the ability to be selective. Y'all can export data from unabridged accounts, individual campaigns or specific ad groups.

You lot tin consign the campaign or ad grouping you take selected using the Export selected campaigns and ad groups option under the File menu in the top ribbon. Consign all the rows in the Managing director pane using the Export current view selection.

Here yous can cull do the following:

  • Export an entire account or only the selected entrada or advertisement grouping.
  • Include or exclude additional data: targeting, negative keywords and sitelink extensions.
  • Choose to work on the data immediately by selecting Open up file after export.

If you don't plan on working with the information in the Also include: section, don't consign it equally information technology volition significantly increase the file size. If you want to work on your data immediately, selectOpen file later export. Upon saving, the information automatically opens in an Excel workbook. ClickExport, and in theSave as dialog, specify the binder, filename and file type.

There are times, however, when you'll want to edit just a few items and not run a full export. To practice this, re-create rows direct from theEditor filigree and paste them into your Excel workbook. To select multiple rows from the filigree, hold theControl key while selecting rows. PressControl-C to copy, open your Excel workbook, cull the cell where you desire to insert the rows, and printingControl-V to paste them.

Your data and row headers volition exist inserted, and will exist in the correct format for importing back into Microsoft Advertizement Editor.

Importing campaigns

When using Microsoft Advertizing Editor to import campaigns become to the top ribbon, and click the Import button. From the four choices, choose Import from a file. Select a file, and click Next to open up the Import Wizard dialog box.

In the driblet-down lists above the table, select the appropriate Microsoft Advertising column header to apply to each cavalcade of your imported data. ClickImport. When the import finishes, an import summary folio opens. Campaign information may appear beyond several columns.

Image of Microsoft Advertising Editor Import dialog box.

TheNew,Updated andDeleted columns, located in the View drop-downwards inside Microsoft Advertizement Editor, brandish how the imported information has been inverse. Skipped items will non exist created or updated, every bit they duplicate existing values or contain invalid information.

You can also create a Microsoft Excel or CSV (comma-separated values) import file. (Download the import file template here.) Click Import Campaigns, and then click Import from file. If you have imported from a file in the past xc days, you will see a table that tells you the Date/Fourth dimension and Uploaded file.

Default import settings

The default way of Microsoft Advertising Editor is that all active campaigns are imported, with options to import paused campaigns and to search for specific campaigns. You can select an pick to adjust your bids and budgets to meet Microsoft Advertising Editor's minimum requirements, and if you are importing a file from Google Ads, you will at present have all of the same import options available with other types of import.

To set defaults, click theTools button in the primary carte and select Options. From the options dialog, select Defaults on the left hand side and and so edit values like Language targeting, Location targeting and Ad distribution to your desired defaults.

Google Ads

If y'all're already using Google Ads, you lot tin save a lot of fourth dimension by using Microsoft Advertising Editor to import your Google Ads campaigns directly into Microsoft Advertising. Simply import your Google Campaigns using your Google Ads sign-in credentials.

Microsoft Advertising allows customers to use the Google Import tool to schedule and sync imports from Google Ads campaigns automatically.

The Google Import tool allows advertisers to copy a combination of i.5 million keywords and ads from Google Ads over to Microsoft Advertising, as well every bit up to 200,000 negative keywords, campaigns, ad groups and extensions.

Customers can do this with just three easy clicks:

one.      Sign in to Microsoft Advertizement.

2.      Click Import from Google Ads.

three.      Follow the steps to import your campaigns.

Another option is to use the Microsoft Advertizement Editor to import from Google Ads. Only Click Import from Google, and finish by following the steps to import your campaigns.

Considering at that place are some differences between the Google and Microsoft Advert platforms, y'all'll want to review your information afterward you import it. One time you lot've reviewed and fixed whatsoever import errors, sync your Editor to Microsoft Advertising to make the new campaigns active. Editorial checks are performed when you sync your campaigns with the Microsoft Advertising platform.  Read What gets imported from Google Ads? for more information.

Note: Before you begin importing campaigns from Google Ads to Microsoft Advertisement, exist sure to review Importing your campaigns: Requirements. When you're finished importing, you can view your data and accept the opportunity to gear up any issues.

Summary

Microsoft Advertising EditorExport andImport features help y'all manage your campaigns more than efficiently.

Cardinal takeaways:

  • Fix default values for campaigns, advertizing groups and keywords before importing.
  • Use your Google credentials to quickly import those campaigns directly into Microsoft Advertising.
  • Bulk-edit exported campaigns in Excel, and and so re-import the information to update or create new campaigns.

Thank you for reading this training on using Microsoft Advertising Editor to export and import information.Proceed your training ortake the Microsoft Advertisement Certified Professional exam to become certified.

Please annotation all features in this training may not exist available in your market.

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Source: https://about.ads.microsoft.com/en-us/resources/training/microsoft-advertising-editor-exporting-and-importing

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